Link back to all articles
back to All
February 29, 2024

One Nine Nine launches new podcast, A Mug Full of Marketing

Want to know if TikTok is trying to take over the world (it is!)? Is more better than less when it comes to video? And do you ask yourself what’s the point of hashtags in 2024? 

Well then, friend, you’ve come to the right place. Sit down, grab a brew and join One Nine Nine’s marketing experts, James and Barnaby, on their new podcast, A Mug Full of Marketing - your regular dose of brews and views from across the marketing world.

James has spent 15 years delivering digital marketing campaigns for some of the most successful international artists, DJs and bands. Barnaby, meanwhile, has been telling anyone who will listen that sustainability isn’t always what it seems in PR campaigns for global sustainability, food and manufacturing clients. 

The One Nine Nine co-founders offer an easily digestible selection of ‘brews and views’ on the latest digital marketing, marketing, and PR news. Expect analysis of new and upcoming social media platform features, opinions on the latest trends, and advice on what you can do right now to improve your marketing performance. 

The first episode is out now and covers a host of topics, including this lot…

  1. TikTok’s 30-minute uploads 
  2. Landscape video goes big on TikTok
  3. Universal music shuns TikTok
  4. A dedicated video tab on X?
  5. Hashtags in 2024 – what’s the point?

Check out this short clip to get a taste of what's to come! 

If you want to know what’s happening and what you can do to improve marketing performance, A Mugful of Marketing is the podcast for you.

Subscribe, watch, and listen. Join James and Barnaby on Spotify and Apple and watch the full versions on YouTube: 

And let us know in the comments if you have any burning questions or topics for James and Barnaby to cover! 

Get in touch

If you’re looking to launch a podcast or want to know more about how we can help with podcast assets, promotion and distribution, please contact us on 01138444111 or email us at

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form. Please try again.


One Nine Nine
The Leeming Building
Vicar Lane, LS2 7JF