WhatsApp has announced a new Communities feature. This is designed to provide additional functionality for group chats in the app. New features including file sharing, emoji reactions, group audio calls and more.
We think this has significant potential, and could be used to build a community - in the same way as a discord.
Users now don’t need a separate IGTV app to watch longer videos. The experience is embedded in the main app, accessed via in-feed teasers, a tab of the Explore page, promo stickers in Stories, and profile tabs.