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Annie Mac

Annie Mac

Annie Mac


Annie Mac is an internationally renowned DJ, broadcaster, events curator, presenter, author, podcaster and music industry trailblazer.

For more than 17 years, Annie’s primetime BBC Radio 1 show was the go-to destination for the biggest artists in the world. Since stepping away from the show in 2021, Annie has continued to push boundaries across the world of music and media, becoming a bestselling author, producing her successful podcast and delivering innovative new club experiences to audiences worldwide!

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Annie Mac
Live @Creamfields


We work with Annie and her team to deliver a full digital strategy, content marketing and brand strategy campaign. In addition to cementing her reputation as the world’s most influential tastemaker, we’re helping Annie to branch out and engage with new audiences across multiple platforms.

In 2021, our team delivered the digital marketing campaign for Annie’s debut novel ‘Mother Mother’ – which was met with widespread critical acclaim and became a Sunday Times Bestseller.

Other projects include the ongoing promotion of ‘Changes’ – her popular podcast, and supporting the successful launch of ‘Annie Mac Before Midnight’, an accessible nightclubbing experience designed for people who need their sleep!

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