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TikTok Tests Dedicated Shopping Feed
June 30, 2022
TikTok Tests Dedicated Shopping Feed

TikTok users in Indonesia have been gaining access to a new ‘Shop’ tab in the app. The feature allows users to add items to a shopping cart, which is positioned in the top right of the app, as they scroll.

This new feature would offer more to creators via the app in terms of monetisation - potentially placing TikTok up there with the likes of YouTube and Instagram.

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