Instagram Officially Announces Creator Portfolios
October 20, 2022
Instagram Officially Announces Creator Portfolios

The new Creator Portfolio option will enable creators on the platform to build a media kit style package to showcase their work and audience reach. Users will be able to build the portfolios via the Professional Dashboard, and will receive guidance from the app to help them pitch to brands.

We think the addition of Creator Portfolios will be an interesting new way for creators to display their work within the app, and could also help Instagram keep up with the likes of TikTok and YouTube in terms of creator satisfaction.

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