TikTok users in Indonesia have been gaining access to a new ‘Shop’ tab in the app. The feature allows users to add items to a shopping cart, which is positioned in the top right of the app, as they scroll.
This new feature would offer more to creators via the app in terms of monetisation - potentially placing TikTok up there with the likes of YouTube and Instagram.
TikTok’s New Venture Could Merge Community and Music Streaming
TikTok has patented TikTok music which leads to the possibility of a music platform, a distributor or shop. This could make TikTok a competitor to Apple music and Spotify as a new contender in the streaming business.