New additions include the ability to crosspost reels from IG to FB, an ‘Add Yours’ ability, a feature reserved for Stories previously and the ability to turn any post into a reel automatically.
These features reduce the barrier to entry for users to get involved with reels - a feature that instagram is pushing above all others.
TikTok’s New Venture Could Merge Community and Music Streaming
TikTok has patented TikTok music which leads to the possibility of a music platform, a distributor or shop. This could make TikTok a competitor to Apple music and Spotify as a new contender in the streaming business.