Businesses and conferences will soon be able to stream on Linkedin as audio or video, with the potential for ticketed online events in the future.
We think this is a huge opportunity for natively reaching business oriented audiences, and could open up the potential of the platform for webinars and hybrid events.
Advertisers see Early Promise in TikTok’s Self-serve Ad Platform.
Introduced last Autumn, it’s getting good reviews from advertisers for being relatively easy to use and providing good value in terms of increasing brand awareness.